Top Websites

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Websites in Switzerland, Updated April 2025

PositionWebsiteChangeVisitsPages / VisitBounce rate
1
339,691,0086.637.42%
2
181,804,4257.6333.19%
3
33,368,9959.3746.76%
4
1
29,220,2384.0239.13%
5
1
26,917,4402.8260.81%
6
2
24,185,6081.8371.83%
7
24,040,7179.2227.98%
8
2
22,675,1171.8369.77%
9
20,819,2648.4451.32%
10
1
19,248,0612.650.74%
11
1
18,564,4892.945.24%
12
18,559,2233.4952.85%
13
13,888,8263.4961.74%
14
1
11,705,4343.7966.39%
15
1
11,447,8497.1527.83%
16
1
10,292,9064.9751.87%
17
1
9,655,7952.638.39%
18
1
8,767,0372.2745.82%
19
1
8,765,5078.7241.78%
20
8,518,7346.8445.12%

Key Insights on Top Websites in Switzerland in April 2025

As of April 2025, google.com is the most visited website in Switzerland, attracting 339.69M monthly visits. youtube.com follows with 181.8M visits, and facebook.com records 33.37M visits.

In terms of user engagement, the average number of pages per visit across these sites is 5.03, with facebook.com leading at 9.37 pages per visit.

The average bounce rate is 48.3%, with 20min.ch having the highest at 71.83%.

And linkedin.com leads the way with the lowest bounce rate at 27.83%.

These insights come from the .Trends platform, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

FAQs About The Most Popular Websites in Switzerland

Last updated: May 13, 2025

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