Voice Search Marketing: What It Is & Why You Need a Strategy
Voice search marketing is optimizing content with the intention of it appearing in voice search results.Apr 22, 2025
Alejandro López de Haro
Content Lead AT Semrush
Alejandro has over a decade of experience in content strategy, writing, and SEO. He began his career as a journalist in the U.S. and Latin America before moving into marketing after earning his MBA in Europe. Alejandro has led content efforts in competitive industries like media, travel, and technology (SaaS). Currently, he leads various content initiatives at Semrush, developing resources to help SMBs overcome key marketing challenges.
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