6 min read
Getting Started with Semrush: A Tutorial for Navigating the EssentialsWhen you’re new to the software, there’s a lot to take in. To start off on the right foot, let’s begin with the basics.
Luke HarselMay 12, 2025
General Marketing
Whether you‘re new to marketing or a seasoned pro, our General Marketing category offers tips, tools, and expert advice to boost your marketing efforts. Learn from top experts and enhance your marketing skills.
12 min read
What Can You Do with a Free Semrush Account?With a free Semrush account you can research keywords, analyze competitors, track rankings, and more.
Brenna KellyMay 12, 2025
7 min read
8 Lower-Funnel Marketing Ideas to Boost Sales (+ Examples)Lower-funnel marketing is how you turn ready-to-buy prospects into customers. Learn how.
Ana CamarenaMay 12, 2025
6 min read
What Is A/B Testing in Marketing? How to Do It + ExamplesA/B testing compares two versions of an element to see which performs best. Learn how & see examples.
Zach ParuchMay 05, 2025
10 min read
Agency to Agency: The One Most Important Tip that Helped Differentiate Our SEO Agency in a Crowded Market
Agency to Agency: Lucas Vitale and Patrick Dhital are the owners of SEO Assistance, and they were able to successfully differentiate their SEO agency in a very competitive market without reviews, reputation, or advertising budget. Find out how they did it now.Lucas VitaleJun 10, 2022
7 min read
The Ultimate Guide to Creating a Request for Proposal (with an RFP Template!)
Requests for proposals (RFPs) can make life so much easier for business owners. Check out this guide to learn what should be included in an RFP and download a free template.Kate ChurkinaMay 23, 2022
5 min read
Agency to Agency: How to Increase Your Clients’ Online Visibility with Social Media
Looking for a way to help your clients grow their online visibility with social platforms? Here are 7 best practices from Kaylene Grieve, a managing director of SSSM.Kaylene GrieveApr 25, 2022
7 min read
Agency to Agency: How We Doubled in Size During COVID (and the Measures We Needed to Manage Agency’s Growth)
The pandemic didn’t really change how we do things on a day-to-day level. However, it did bring an additional layer of uncertainty on a strategic level—new risks and new opportunities to watch out for. This is a story of how we successfully managed the former while grabbing the latter.Dario SupanApr 25, 2022
13 min read
What in the World Is API, and How Do I Use It?
Application Programming Interface (API) is a method of gathering raw data from Semrush without using the standard website interface. You can get data faster than by using the interface and use it to integrate Semrush data into your dashboards and other software.Luke HarselApr 07, 2022
7 min read
What Is CRM in Marketing? The Role of CRM and How to Benefit from It
What does CRM stand for in marketing? Learn how to choose the best CRM for use in any marketing setting.Kate ChurkinaApr 05, 2022